About Our Namkeen
Celebrate Every Moment with
Bikaner’s Famous Crunch
Spicy Thrills, Crunchy Chills, Xtraayum Feels
Xtraayum
Every Crunch Connects You to
Bikaner’s Legacy
XTRAAYUM Bhujia
THE AUTHENTIC TASTE OF RAJASTHAN
Rupaanandi Foods Private Limited was founded with a love for genuine Indian tastes and a vision to bring traditional snacks into every modern household. xtraayum is dedicated to adding an extra dose of delight to your everyday moments. From time-tested classics like Aloo Bhujia and Masala Sev to innovative fusion mixes and spicy trail blends, our range expertly combines the richness of tradition with a touch of creative flair. We blend age-old recipes with state-of-the-art manufacturing to deliver namkeens that are consistently delicious and uncompromising in quality. Whether it’s your evening tea, a school tiffin, or festive hosting, Anandani Snacks is your perfect snacking companion.
Explore Our Flavorful Range
Discover the vibrant variety of our namkeens, each crafted with love and packed with taste.

Traditional Classics
Savor the timeless flavors cherished for generations, made with authentic spices and the finest ingredients.

Innovative Fusion
Experience unique flavors that blend traditional recipes with modern twists, perfect for adventurous snackers.

Healthy Snacking
Indulge guilt-free with our healthy snacks designed for those who prioritize well-being while enjoying great taste.
Our Mission
To delight every customer with high-quality, hygienic, and irresistibly tasty namkeens that celebrate India’s culinary heritage while embracing innovation for changing tastes.
We are committed to:
The finest ingredients and authentic Indian spices
Maintaining freshness and flavor through modern techniques
Ethical production practices and supporting community well-being
Prioritizing customer satisfaction at every step
Our Vision
To become the most loved and trusted namkeen brand in India and beyond—serving as a global ambassador for the authenticity, warmth, and diversity of Indian snacking.
We aspire to set new benchmarks in the industry by:
Balancing quality with affordability
Blending tradition with innovation
Making every xtraayum product a symbol of Indian hospitality and taste

Pure Ingredients
Choose Namkeens created with your well-being in mind—no palm oil, just premium ingredients for pure taste and peace of mind. Classic flavors, modern values.

Expertly Handcrafted
Every batch of our Namkeens is lovingly shaped by skilled hands. Our artisans use time-honored methods, ensuring each piece bursts with traditional charm and exceptional flavor.

Swift to Your Door
Enjoy your favorite hand-prepared Namkeens delivered fast and fresh. Seamless online ordering guarantees authentic snacks reach you quickly, so you can indulge without delay.
